Female visitors to Goldsmith Gallery in Sitka, Alaska are being asked to browse barefoot after numerous reports of lost and damaged socks.
“It all started out innocently enough.” says office manager Theresa Johnstone “This lady called me over and asked if I would show her a ring. When I walked over I noticed a pair of socks laying on the floor next to the jewelry case. I thought it was strange, but didn’t say anything.” After showing the ring, during which time the customer appeared “kinda out-of-it” and “delirious”, the pair of socks was moved to the stores’ lost and found box.
It was a strange occurrence, made more strange by the fact that there was another pair of socks already in the box. “We were like; This is weird.” Says store owner Christopher Fondell, who had found the other pair of socks in the same area that morning. “Originally, we thought it was some sort of prank. Why else would there be dirty socks on the floor of a jewelry store, right?”
When a third and fourth pair of socks were found that afternoon, the store decided to investigate. Security tape revealed that this was not a prank, but something far more difficult to explain. So difficult to explain, that store management hosted members of the local media to review security footage from the store.
The security cam image is grainy, but shows the Tanzanite case in the upper left corner of the frame. “Look under the case.” says Fondell, pointing at the screen. “Nothing there, right? Now watch.” He advances the video until a customer appears on the lower portion of the screen, and then pushes play. In the video, the woman is making her way towards the Tanzanite case when she suddenly appears to stumble, catching herself awkwardly on the case and pulling herself upright. The lower portion of her body is obscured by a potted plant, but after reviewing the sequence multiple times, it is clear that the womans’ socks were left on the floor after she appeared to stumble.
What caused her to stumble? What item was she intently gazing upon when a salesperson came to ask if she needed assistance?
A recently added 4.29 carat cushion cut Tanzanite Ring.
Apparently, a single glance at the Tanzanite Ring was enough to knock her socks off.
Multiple customers have since confirmed the phenomenon, reporting that they enter a dreamlike state after seeing the ring, and don’t fully recover their senses until hours after leaving the store.
You can view the Tanzanite Ring here.
