A customer reached our site this morning by typing “forgot present wife angry” in google search. I’m quite glad I don’t feel his pain. However, a lot of people either forget completely, or partially (think airport and gas station gifts) to appropriately celebrate occasions that are dear to at least 50% of their union. Of course, there are completely irrational parties who feel that anniversaries should be celebrated in the smallest time increments possible: “It’s 4:23! Remember?! We < --fill in the blank-->for the very first time at 4:23! (attacks forgetful individual with hot iron-or 9-iron) But I digress…

The point is, while one can be excused for forgetting to commemorate hourly anniversaries, there are some occasions that due to their scale cannot be safely ignored. Like, for example- birthdays. Or wedding anniversaries. Or Christmas. Yes, people forget to buy Christmas gifts. Not completely forget-just forget for long enough that they may as well have forgotten completely. It’s not because they don’t know Christmas is coming. It’s not because they forgot the date. It’s just that they have delayed to the point where they are reduced to the equivalent of an airport or gas station gift. “Wow. A magazine, a lighter, and quart of SAE 10W-30 Motor Oil-you shouldn’t have.”

Timing is just as important as the gift itself. For example; I’d love a new toaster-but I wouldn’t want it tossed to me while in the bathtub.

So, here it is: Be thoughtful. Be generous. Be timely. Know what your loved one wants and make plans to buy it for her (or him) BEFORE the day before you need it.

Don’t be the next one to reach our site by typing in the search engine “forgot present wife angry“.